5 Simple Steps to Be a Media Star

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This series of articles are focused on how to become known as an expert. Today we will focus on how to gain media attention.

Dale Carnegie said in his famous book – How To Win Friends and Influence People, “babies cry for and grown men die for”. We all want attention and recognition. We seek media attention to get our name splashed in newspapers, radio and TV. Not only is it something we personally want but it is also a great strategy to gain expert status and get clients.

I have been written up in print, interviewed on radio and TV. Did you know one appearance on TV can catapult you into fame and launch your career into the stratosphere? Fawn Germer, who I recently hear speak, was featured on Oprah. She has leveraged it to the hilt. We all know what can happen if you are seen on The Oprah Show. Businesses become hugely successful and a million books are sold! Dr. Phil and Dr. OZ started as guests on The Oprah Show. Now they have their own shows.

So how do you get attention of the media?

Here are 5 simple strategies:

  1. Find an angle that will appeal to the media: It is quite easy to look up what current stories are already being covered in the media. Just find an angle to latch on to the story. It is not enough to say that you are a chiropractor or a massage therapist. What is new, unique or newsworthy about your profession?
  2. Prepare you story: Once you know the angle, create a pitch that is easy for you to communicate. Human interest stories are featured all the time. Pick a struggle and how you or a client overcame that struggle.
  3. Get a list of reporters: Today it is easier to find reporters on the internet. Social media has made reporters and journalists much more accessible. Pick the target market you want to focus on and find the reporters who cover such stories.
  4. Call or email them: Depending on the information you have and how timely it is, you can just pick up the phone and call the reporter. Make sure you are aware of simple protocols. TV, radio and print media – all have different strategies in collecting and sharing information. Pay attention to when and how you should approach the media.
  5. Build a relationship: I consistently write comments to the reporters. You will be amazed how many of them will reply back. Make it a habit to communicate with them so you can be recognized. Today the media is required to build a following and be in touch with their audience.

These simple and effective strategies will help you start moving towards being a media star.

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Popular Types of RV TV Mounts

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In today’s media-centric society, hitting the open road no longer means leaving it all behind. The consumer electronics market has seen huge sales in tablet devices, smart phones, and HD TVs with no signs of slowing down. With media players, satellite, and wi-fi, travelers can stay connected to entertainment, news, and business from almost anywhere they travel. The latest and greatest RVs being sold on the market come standard with built-in flat screen TVs and media centers – but what if you don’t own the latest and greatest?

Luckily, online retailers have the TV mounts and mounting brackets you need in order to install computer monitors and TVs in your RV, whether you are adding new ones or replacing old tube TVs. There are several types of mounts and brackets available as well, giving you flexibility in placement and functionality. Here’s a list of six common mount types and uses:

1. Flat TV Wall Mounts

Flat TV wall mounts are very straight forward, making them an easy and inexpensive option for the do-it-yourselfer. They are perfect for mounting TVs flush to the wall in a fixed position.

2. Tilt Mounts

The tilt mount is a more popular option than the flat TV mount because it allows the TV to be tilted up or down for a better viewing angle. With the ability to adjust tilt, TVs can be mounted higher than eye level, adding flexibility to TV placement.

3. Cargo Slide-Out Mounts

If you’ve ever wanted to watch TV while sitting outside of your RV, the cargo slide-out mount is a great option. Install this heavy-duty mount in a basement cargo space for slide-out use of an LCD TV up to 40.” You’re sure to be the envy of the RV park.

4. Under-Cabinet TV Mounts

Ideal for smaller TV sizes, under-cabinet TV mounts are great for use in the kitchen or other spots with overhead storage cabinets. The most popular under cabinet mounts fold up neatly against the bottom of the cabinet when the TV is not in use and also tilt and swivel for flexible viewing.

5. Articulating Mounts

Articulating TV mounts are a popular mount style because of their range of motion. With side-to-side swivel capability, the articulating mount is ideal for spaces with more than one viewing spot. The mount also allows the TV to fit close (although not completely flush) against the wall when not in use or when tilting is not needed.

6. Desk Mounts

This mount style is gaining popularity with RV owners who want to add computers to their travel accessories. They are compatible with TVs as well as computer displays and can be mounted to a desktop, countertop, or shelf.

With the use of TV mounts, you can mount your TVs or computer monitors almost anywhere and any way you want. Whether you want your TV to pull out, lift up, slide forward, tilt down, pan across, rotate, drop down, extend out, or swivel, many online retailers sell RV TV mounts from trusted brands to make it happen.

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