How Super Are Super PAC’s? Are They Being Controlled By The TV Media?

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The race is on – and it’s not four-legged critters such as in the usual horse races. Instead a much more important and costly race is on for the highest office in our land. Who will win – we all are anxious to know. We all hope it will be “our candidate.” Many of those in influential circles such as the elite  TV   media  believe they already know the answer. But do they? How will the deluge of Super PAC ads affect the outcome? Just how super are… super PAC’s?

These Super PAC’s of course are the private groups who organize and raise money in order to elect political candidates or to advance the outcome of, in this case, the 2012 Presidential race.

In past years I’ve always been a somewhat occasional observer of the political scene. Once in awhile while driving I’d catch a few minutes of one of the more popular daily talk-show hosts on the radio. And that would “catch me up” on the issues. Or, so I thought. But the issues are now changing so rapidly, I’m finding it takes more than an occasional hearing. And I have found myself not only glued to the radio but also to the internet to learn and research for myself what is happening to our great country.

And what I’m hearing and seeing is that the all-new-this-year-right-out-of-the-box Super PAC ads are daily being blasted across the airwaves. Their messages being not always made up of truth. Yet millions of dollars are being invested in them by everyone from the lowliest peon to the highest ranking CEO of the largest corporations, banks and investment firms. A lot is hanging on these major players called Super PAC’s. But is all this money bringing in the results that is hoped for.

Well, up until a few days ago I thought it was an open playing field – with of course those with the most backing being more effective simply because of the volume power. But now I’m beginning to wonder if there is not other things happening. For instance”When Mitt Romney Came to Town” came out it hit the news and several main media sources were talking about how terrible and false it all was. Even the candidate that PAC was supporting suggested that if they could not substantiate their message they needed to pull it. The fact being, it definitely got media coverage.

I had seen the production and also most, I think, of the media’s critique of it. And I thought, okay, we’ll see what happens. So in a day or so I checked out the sources’ site and there was an open letter to the “enemy” candidate stating their verification of the facts and offering to pull the ad – when they received verification of certain facts from the “enemy camp.” Interestingly, I heard nothing more on the subject.

Then this same site came out with a shocking production relating the other candidate to a Medicare scandal – which I would think would grab the attention of nearly everyone in America. But, amazingly, that was not the case. You didn’t hear anything about it on the news. Then this Super PAC’s full “documentary” on the subject came out. You would surely think that would be the subject of debates and be on the lips of everyone. Especially since right on the same website they provided a bold link to the documentation for what is presented. But not so. I have watched and listened carefully and have heard nothing.

So, how super are the Super PAC’s? I’m wondering if they are only as powerful as the  TV   media  allows them to be. But then when I think about it, I must ask myself where exactly does all such power come from? It ultimately comes from God. All the money and all the talent invested in Super PAC’s ultimately are in the hand of God to do with as He wills. The mighty King Nebuchadnezzar found that to be true; and after a season of great humiliation, proclaimed: “And all the inhabitants of the earth are reputed as nothing and he doeth according to his will in the army of heaven, and among the inhabitants of the earth and none can stay his hand or say unto him, What doest thou? (Daniel 4:35).

Yet it doesn’t end there. We have been given access to this Great Power through prayer. And as the saying goes, prayer changes things. Because our Great God hears our prayers. “The effectual fervent prayer of a righteous man availed much” (James 5:16-17). So if Elias, a man who was no different that we are could pray and affect whether or not it rained for 44 months – perhaps our prayers can effect greatly whether or not the truth gets out. Which ultimately, it could effect the impact of even Super PAC ads – with or without the control of the media.

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Best Media Player For Your New 1080p High Definition Television

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This Christmas a lot of people rewarded themselves with a new 1080p HDTV. Sure it is possible to use your existing DVD player or get a shiny new Blu-ray player to use with your new TV. But what is really the best media player for your new system?

Some say an HD media player would be the best choice. These are the size of an external hard drive and play audio and video from USB storage media. There are many different brands to choose from but for an example we’ll use the popular WD TV HD Media Player by Western Digital.

With this device you can play content from any connected USB drive in full HD 1080p with DTS 2.0 digital sound. It plays most audio and video formats and allows you to browse and organize your files from the easy to use interface. You can also transfer and organize files from a digital camera or camcorder. In order to use the media player an additional USB hard drive is required. The unit itself does not come with storage capacity. By using external drives the storage capacity is unlimited. There are many other HD Media Players with similar features.

The newer models also come with streaming media. There are many different brands that offer streaming HD, including D-Link, ASUS, MvixUSA, and Buffalo Link Theater. So what is streaming media? Streaming media is a player with an Internet connection. Some use an Ethernet connection and some are wireless. Either way this should allow us to access all of the media on our computers and network and organize, play, and view files.

So what can we do with these players? We can stream movies and TV shows that we have downloaded from the Internet, as well as watch You Tube videos, listen to our music files, listen to Internet radio, and view our photos and videos on the large screen. If we are entertaining we can set up a cool media show on our set to play in the background, no more burning log DVDs. In the future these devices should continue to improve but for now these are inexpensive and a great way to organize and enjoy your media collection.

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Digital Media Player Tips for Finding the Ideal Media Player for Your Home

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Buying a Home Media Player for your home can be very challenging. There are a wide variety of formats, and discovering your missing a critical one after buying can be very disappointing. You also need to make sure you have all of the connectors you will need for your home theater system. Nothing is quite as frustrating as getting your home media unit unpacked, and not being able to connect it, or play the movies you want to watch. Here is a list if important things to consider when choosing a HD digital media unit for your home.

1. Make sure your home media player matches your home network. Do you need a wireless media system, or is your home wired with network connections? Your HD digital media system will use the same network you use for sharing the internet with other family members.

2. Are you only going to watch media you store on your home media player? Some newer models will allow you to watch YouTube, NetFlix Movies, and other streaming feeds from the internet. An HD streaming media player gives you more flexibility for your entertainment. A media streamer allows you to watch all of your favorite video streams, without using your PC. Media streaming is also critical for any video on demand systems. You will not be downloading the video, you will be streaming it from their servers.

3. One critical component to any home media player is storage space. Is the storage built in, or will you be using external USB drives? Some digital media systems also work with network attached storage, allowing you to keep you hard drives away from your TV, safely stored in another room. Make sure you have plenty of storage. You will possibly want terabytes of storage, instead of gigabytes.

4. Connections is another critical piece to the puzzle. For your big screen TV you will want to have a HDMI video connector. Look for the SPDIF protocol for the highest quality digital audio for your surround sound system. If you have an older television you want to make sure the home media player includes composite and component outputs.

5. You want to review the different formats you can play on the digital media player. Don’t settle for a limited set of formats, you need a wide range of capability to guarantee your satisfaction. You’ll want support for AVI, MPEG1, MPEG2, MPEG4, VOB, H.264, X.264, MOV, and WMV files. If you have any special video needs, make sure to check on them. Your home media system is not only for movies, but also should support photos, and audio. Check for these photo formats, JPEG, GIF, TIFF, BMP, and PNG, for the widest support. On audio you will want support for MP3, WAV, WMA, AAC, DTS, and possibly a few more.

6. Make sure your home media player is going to seamlessly work with your various pieces of gear. Check to see if you can plug in your camera to transfer pictures. Consider the ease of access from the PC’s in your home. Review the interface for using the digital media system in your entertainment area, to make sure you’ll enjoy working with it.

As you can see, just running to the store and buying the first Home digital media player you see is not a great idea. You need to do a little homework, and make sure to fill all of your important requirements. When you select the right system, you will have years of enjoyment. With the wrong system, you’ll wonder why you ever spent the money. Choose wisely, and enjoy your new entertainment experience with your home media player.

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The Truth About Media Addiction

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There is no denying that in the past few decades, TV has become the main hub of several forms of entertainment. At the beginning, turning on the television meant tuning into a few different shows on a handful of networks, with the occasional long feature film thrown in for something really special. But, as the yeas passed, other forms of entertainment found a welcoming home on television screens, namely films from VHS to Blu-rays and video games from a variety of different systems. The latter now represent a significant portion of the entertainment industry with millions of people playing each year. Many believe that video games are actually more popular now with young people than any other form of entertainment.

When television began, all of the shows that you could tune into were very neutral in their tone and purpose. Now, all manner of opinions and images can show up on your TV screen. Are these mediums influencing our emotions and thoughts? And, are people spending too much of their time in front of screens these day? As we added color to television sets, the answers today don’t seem to be black and white.

Are people really addicted to gaming, TV and films?

All of this has led many to believe that TV, video games and films might be an addiction. For example, in an article for the Scientific American Magazine, professors of Journalism and Media Studies Robert Kubey and Mihaly Csikszentmihalyi came with a uniquely insightful definition for the potential harms of TV that, while more general in scope, is no less accurate:

“When the habit interferes with the ability to grow, to learn new things, to lead an active life, then it does constitute a kind of dependence and should be taken seriously.”

Now, it seems that we have gone far beyond simply using television as a harmless means of entertainment at the end of a long day or for a few hours on the weekend or after school. There are children and teenagers who spend an average of 9 hours per day plugged into some sort of media, not including what they use at school.

What causes this addiction?

The first thing that comes to mind when searching for what exactly makes people addicted to TV, gaming and films is that they are entertaining content. And while this might be true in a few cases, it is hard to think of any content being great enough to justify the excessive number of hours a day that people spend in front of screens.

The amount of time that teens spend in front of the television has doubled in just the last decade. The key to this increase seems to be related to another problem of modern society: Stress. According to Charles N. Ropper, PHD and Licensed Chemical Dependency Counselor (LCDC), just as people addicted to drugs and alcohol often consume them to escape from reality, people addicted to TV, gaming and films also seem to use TV to find relief from stress. In fact, the rise of celebrity reality shows, the latest Lady Gaga’s music video, films like the Breaking Dawn series or video games like the latest Angry Birds: All seem to be intended to keep people craving more.

All of these, coupled with our anxiety and desire to forget about the day-to-day problems, can turn TV into the perfect escape. For a few, this escape can become an addiction. One that is virtually free and ready on demand.

So, what is the solution? It might lie in going back to the basics and what people used to do for fun “back in the old days” before we all had televisions, computers and games systems in our home. Exercise and getting outside are proven to relieve far more stress than television or video games ever have. Another killer of stress and anxiety for many is getting out into the world and interacting with others. Extra curricular activities like sports, music or dance are great ways to get teens involved, interested and inspired to live life beyond their multiple screens.

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Western Digital WD Media Center

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The Western Digital WD Media Center can play and store various types of movies, music and other media formats on its 1 terabyte media center. It lets you watch media on your TV or any computer in your home in high definition with the WD TV Live Hub media center in its hard drive.

You can even watch old movies or music in your collection, live streaming music and videos in full HD.

The interface is user friendly and easy to understand, even a child or someone who isn’t tech savvy can use it.

The Western Digital WD Media Center allows you to access various functions and websites online like Blockbuster, Facebook, Netflix, Pandora, and On Demand among others. The unit is very light and only weighs 1.2 pounds and measures 7.8 x 6.1 x 1.3 inches.

Pros

What users love about this unit is that it lets you download or view different media in various formats. The manual is also known to be very helpful. You can read the manual online too if you lose the printed version.

The firmware updates frequently and you get picture perfect movies either from your personal collection or online. It’s the best device to watch Netflix videos online.

Cons

The Western Digital WD Media Center is Wi-Fi ready but doesn’t come with the proper accessories to use it Wi-Fi. You would have to spend more money getting a USB Wi-Fi adapter to make it wireless. In the meantime, you would have to buy cables to connect it to your PC and position it right next to the computer or internet connection along with your TV.

Another common complaint is the unresponsive customer service. If you run into problems it might take days or weeks to get help from customer service. Other users also say that it is easier and faster to copy files on a separate USB than on the Western Digital WD Media Center.

People who have had an Apple TV say that the Apple is easier to set up and comes with a built in Wi-Fi. The remote control is also flimsy and sometimes unresponsive or slow to respond. The weird thing is the remote control doesn’t have a volume control.

Generally, most users like the Western Digital WD Media Center for its versatility and ability to play or store various media formats. It can also play regular DVDs and Blu-rays if you download them in advance. The device also remains silent throughout use unlike some media players that produce annoying sound. You can also connect your iPod to it and listen to music stored in your iPod.

The Western Digital WD Media Center is easy to use. Most people who complain about some quirks simply don’t know how to use it. Advice: read the manual it’s very simple to understand and quite useful.

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Latest Trends in Smart TV – Could Apple Win?

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Smart TVs are television sets that can retrieve content from the Internet and offer built-in applications for streaming music and movies, apps for social networking, apps for news, weather, sports, games, YouTube and more. In addition to using apps, one of the most appealing factors for tech-savvy consumers is voice activation technology to control TV sets.

According to DisplaySearch, a leading provider of reliable information about the display-related industries, connected TVs are forecast to grow to over 123 million shipments in 2014 (at a 30% compound annual growth rate). The market is now developing beyond mature regions like Western Europe and Japan. Emerging markets play a major role in this growth. With the improvements in the broadband infrastructure, the adoption of connected TVs is a natural next step in TV feature innovation. Eastern Europe is expected to grow from 2.5 million connected TVs shipped in 2010 to over 10 million in 2014. In addition to that, 33% of flat panel TVs sold in China in 2013 will have the Internet capability.

DisplaySearch also forecasts that the connected TV market will become fragmented and increase in complexity. One group of TV sets is supposed to feature basic video on demand and appeal to consumers who expect television to remain a passive experience. Those who want something more substantial will find interesting other TV sets offering configurable apps, sophisticated search and navigation engines, as well as advanced user interfaces.

The main contemporary connected TV platforms include Samsung Smart TV, LG Smart TV, Mitsubishi Stream TV, Panasonic Viera Connect, Sony Bravia, Toshiba NetTV, Apple TV, Google TV, TiVo, Liberty Global’s Horizon and Yahoo! Connected TV. Samsung, with around 20 million apps downloaded by the end of January 2012, is the segment leader, followed by Panasonic and LG.

However, the biggest shake-up in the television industry is going to cause Apple’s much-talked-of TV set. It promises to revolutionize television like once the iPad hit the market. Steve Jobs was quoted in his official biography saying that he “finally cracked the case” of an integrated TV. The new iTV (alleged name) is expected to be completely easy to use, seamlessly synced with other Apple’s devices and with the iCloud. At the moment Apple with its $99 set-top box Apple TV seems to be doing very well, with 2.8 million units sold in 2011.

We are constantly hearing rumors related to the expected Apple’s product, its features, price, and release date. CLSA Group views Apple TV hardware as a 2013 event. According to the estimations of ITG Industry Investment Research, the new iTV set could increase the company’s market cap by 10%, or $60 billion. Apple, already the world’s most valuable company, has recently hit the $600 billion level.

Analyst Peter Misek from Jefferies, a global securities and investment banking group, doesn’t expect the device to be called iTV. He suggests the new television could be called “iPanel” which can reflect its potential as a hub for gaming, media and more. The iPanel name also follows the “iP” format of other Aplle’s products, like the iPod, iPhone and the iPad. However, it is just a guess from the analyst. Misek expects that an Apple television will have a $1,250 average selling price.

The success of Apple’s products, like the iPod, the iPhone, and iPad, are much about the design. The iTV (let’s take this name) is supposed to have superior quality and excellent design. The list of possible features includes the following ones:

  • An aluminum construction;
  • FaceTime video calling;
  • Siri-based remote voice control;
  • 42-inch HD screen;
  • iOS operating system;
  • iCloud support;
  • Control from the iPhone or the iPad;
  • Access to Netflix, YouTube, Flickr, etc. (same as on the existing Apple TV);
  • Content sharing and media streaming from Apple’s devices.

Obviously, we’ll soon witness the appearance of a new smart TV from Apple that is going to bring new changes to the TV market. And, yes, Apple may win!

Industries and Technology Areas:

Industries: mass media, television

Technology Areas: Smart TV, connected TV, Smart TV applications, TV application development, software development

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Booming: Television News Channels in India

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News programmes have suddenly become hot property and are vying for attention with other popular programmes telecast in different channels. All major television broadcasters are including at least one news channel to their bouquet. The biggest headache for launching a satellite channel is programme software for round the clock. In this juncture, newsgathering is a major task for the 24-hour news channels. To cater this task, the emerging electronic channels have always made an attempt to cover all the incidents irrespective of position, location and time. These channels not only revolutionized the concept of news on Indian television but also changed the news formats. Before 1990s, Doordarshan had monopolized newscast on Indian television and also turned the news programs into a dowdy exercise. Now the private channels made the news an essential commodity like food, cloth and shelter. The strong point of all today’s news bulletins is their topicality, objectivity, glossy editing and high-quality visuals. News has traveled a long way from the DD era. From Local events to International events, breaking news to news analysis, television soap to page3 news, every happening comes under purview of news. In this article, we have covered some significant changes in news broadcasting in India before and after the Gulf War.

Indian Television – Flash Back

Television in India is undergoing significant changes in the current liberalized environment. To understand these changes, one needs to have some brief idea of the road covered by the television channels so far. The journey started as an experimental basis with a financial grant from UNESCO in 15th September 1959. The makeshift studio at Akashvani Bhavan in New Delhi was chosen for location of the experiment. The experiment started with one-hour program, broadcast twice a week, on community health, citizen rights, education and traffic sense etc. As far as news is concerned, it was launched exactly six years after the inception of television broadcasting. Daily one-hour program with a news bulletin was served to the Indian viewers. But one major drawback of television was that you could not enjoy the original colour of the objects because of black and white transmission. First multi-color programme was the Prime Minister’s address to the nation from Red Fort in Delhi on India’s 35th Independence Day. In the same day, DD National channel was launched. The aim of launching the National channel is nurturing national integration, and inculcating a sense of pride in Indians. Indian viewers also enjoyed the colored version of the Asian Games hosted by New Delhi in their drawing room. The coverage of major events and different occasions lend a big hand behind the infiltration of television signals to the nook and corners of the subcontinent. Indian Government had taken all possible steps to expand the television broadcasting demographically and geographically. In 1983 television signals were available to just 28% of the population, this had doubled by the end of 1985 and by 1990 over 90% of the population had access to television signals. In 1984, DD Metro channel was added to provide an exclusive entertainment for the urban viewers. In the beginning, this channel was confined to metropolitan cities.

As a public broadcaster, Doordarshan presented the news in naturalized manner. All controversial issues were pushed under the carpet. The ruling government had a strong hold on the television broadcasting. Doordarshan news bulletins were unable to provide the international news to the national viewers. Objectivity had been the first casualty as news was invariably slanted to suit the party in power. The news was liberated from the confines of the DD newsroom and gained in objectivity and credibility when New Delhi Television (NDTV) produced ‘The World This Week’ in 1988. Everyone was waiting for the Friday night to watch ‘The World This Week’. This was the only India-based programme, which looked out at the rest of the world. The World This Week was the best current affairs programme on the international scenario and carried good stuff of news, which the regular DD news was failed to carry out. This program is ranked as one of the country’s finest and most popular television shows. In 1989, NDTV produces India’s first live televised coverage of the country’s general elections. The critical and commercial success of the coverage sets a new standard for Indian television. After the Gulf War the media panorama has changed forever.

Golf War – The Catalyst

Post-1990 satellite television in India has become transnational in nature. It coincided with the entry of multinational companies in the Indian markets under the Government policy of privatization. International satellite television was introduced in India by CNN through its coverage of the Gulf War in 1991. In August 1991, Richard Li launched Star Plus, the first satellite channel beamed the signal to Indian subcontinent. Subhash Chandra’s Zee TV appeared in October 1992. It is India’s first privately owned Hindi channel to cater the interest of Indian viewers. This ignition followed by Sony and a little later by domestic channels such as Eenadu, Asianet and Sun TV. Entertainment programs had begun to occupy center stage in the organization’s programming strategies and advertising had come to be main source of funding. Doordarshan’s earlier mandate to aid in the process of social and economic development had clearly been diluted. Doordarshan had faced a stiff competition in news and public affairs programming with international channels like BBC and CNN. Doordarshan planned to sell some slots for news programme under sponsored category. In February 1995, NDTV becomes the country’s first private producer of the national news ‘News Tonight’, which aired on the country’s government-owned Doordarshan set a new landmark for Indian television because of its on-the-spot reporting with pertinent visuals. In the same year, TV Today Network occupied a 20 minutes slot in DD Metro channel and aired a Hindi and current affairs programme ‘Aaj Tak’. This programme became popular for its comprehensive coverage and unique style presentation by Late S. P. Singh. Still we remembered the sign-up message “Ye Thi Khabar Aaj Tak, Intizar. Kijiye Kal Tak”. Large number of viewers across India had been watching Aaj Tak as a daily habit because of its innovative style of news presentation. Besides that Nalini Singh’s five-minute fast paced, condensed daily news capsule Ankhon Dekhi, TV Today Network’s Business Aaj Tak and Newstrack was aired on the Metro channel of Doordarshan. This is the period when satellite channels concentrated on entertainment programmes for their respective channels. Doordarshan was still ruled the most wanted area ‘news’.

Major Players

Doordarshan’s monopoly was broken in 1992, when private television channels infiltrated into the Indian boundaries and entertain the viewers as much as possible. In the beginning of 1990s, the private channels offered only entertainment programmes. The entertainment programs include family drama, comedy serials, children programmes, cartoons, movies, talk shows, recipe shows, musical concerts, non-fiction programmes etc. Private entertainment channels added some infortainment programmes to their Fixed Point Charts (FPC). Keeping the demand of infotainment programmes in mind, the media houses started to produce news magazines, entertainment magazines and news programmes for different channels. India’s premier business and consumer news broadcaster and a leading media content provider, Television Eighteen India Limited (TV18) started India’s first ever entertainment magazine ‘The India Show’ on Star Plus in 1993. This emerging media powerhouse provided prime time television content to almost all leading satellite channels in India including BBC, Star Plus, Sony Entertainment Television, Zee, MTV and Discovery. After The India Show, TV18 produced a weekly business news program India Business Report for BBC World. Indian viewers had very limited options (like public service broadcaster Doordarshan, BBC and CNN) for watching the television news. For televised news, the viewers had to watch Dordarshan and some international news channels like BBC or CNN. In this race to provide more news, more information, Zee Television jumped into the battlefield by launching the news channel Zee News in 1995. This News and current affairs channel revolutionized the way news was delivered to the viewers. Since its inception Zee News has endeavoured to be the fastest to provide news, working towards a single goal of Sabse Pahle (Always First). The other round-the-clock news channel, the Murdoch-owned Star TV beamed its exclusively 24-hour news channels, Star News in 1998. Star made a contract of five year with Prannoy Roy-owned NDTV (New Delhi Television Company) to provide news content for this news channel.

The untiring exhaustive coverage of the Kargil war between India and Pakistan gained more publicity and attracted more viewers towards the electronic channel. This televised conflict also sets a news benchmark for wartime journalism. During the Kargil war, common citizens witnessed how their brave Jawans fought despite in hostile conditions and watched the war front live by the exclusively news channels, Star-TV and Zee-News. The live coverage of the battlefield helped to create a euphoria of patriotism among the Indian masses, which later facilitated into collecting huge funds for the welfare of the families of Kargil martyrs. Every news programme draws the attention of large number of viewers but Kargil war attracts private broadcasters to invest more money in the broadcasting business by launching a news channel. In November 1999, TV18 entered into a 49:51 joint venture with CNBC Asia to launch CNBC India. TV18 is the sole program provider to CNBC India, and produces 12 hours of local content per day on this 24-hour satellite channel.

After the huge success of news programme ‘Aaj Tak’, TV Today group launched a 24-hour Hindi news channel with the same name ‘Aaj Tak’, in December 2000, which covers India with insight, courage and plenty of local flavour. Within 11 months of its launch, Aaj Tak emerged as India’s number one news channel and was awarded Best News Channel award from Indian Television Academy Awards. Some mega events apart from regular interesting items (such as Kandhahar hijack, September 11 attacks, Afghanistan war, attack on Parliament, Iraq war, Godhra carnage and riots) have driven up the viewership. As time passed, NDTV’s five years contract with Star group for outsourcing of news and related programming expired on March 2003. With the expiry NDTV forayed into broadcasting business by simultaneously launching two 24-hour news channels; NDTV 24X7 – English news channel and NDTV India – Hindi news channel, which targets the Indian diaspora across the world. News crazy Indians received more news at faster speed from different channels. Any unusual happening can be caught by the television camera anywhere form Rastrapati Bhawan to bedroom. The power of TV journalism was become more visible by the major sting operations like Operation West End and Shakti Kapoor Case. This style of investigative journalism has brought about a change in the way we look at news, amidst new notions of editorial freedom. The world’s largest family ‘Sahara India Parivar’ launched a 24-hour national Hindi news channel, Sahara Samay, in March 28, 2003. It is the first ever city-centric satellite news channels covering 31 cities in India with their own city news bulletins. Keeping the demand of news in mind, the Union cabinet approved the proposal to convert the DD Metro to DD news in a meeting held on 3 October 2003. Consequent to these decisions, DD-News channel was launched on 3 November 2003. You might have noticed that the news channels are language specific. But DD’s news channel contains the round the clock news bulletins in Hindi/ English are also telecast twice a day on the National Network of DD National.

‘Aap Ki Adalat’ fame Rajat Sharma, Sohaib Ilyasi, the man behind the highly successful ‘India’s Most Wanted’ and Taun Tejpal, editor-in-chief of Tehelka roped together and launched a free-to-air Hindi news and current affairs channel India TV on May 20, 2004. Indian viewers had more expectations from this channel. The much-awaited news channel hopes to set itself apart from the existing ones by setting new benchmarks of responsible journalism. Speaking on the occasion of the launch, Rajat Sharma, chairman, India TV, said, “We aim to change the way broadcast news reporting is being conducted in the country. India TV will set new benchmarks by maintaining international standards of responsible and credible news reporting. We will stay away from graphic depictions of violence and sensationalism of news. We will uphold the viewer’s right to correct information and their right to truth and verity. India TV is not just a news channel, it is a movement.” NDTV as a pioneer in Indian television news, set to create a fresh revolution in high-quality business news with the launch of NDTV Profit. NDTV launched this 24-hour business channel on January 17th, 2005.

There is no saturation point in launching of news channel, just booming like sky as the limit. Entertainment channel to infotainment channel, infotainment channel to news channel, news channels to business channel and Business channel to lots more. Now the satellite channels become more topicality with international standard. When we are talking about topicality, CNBC TV18, the only business channel, continues to be the medium of choice for India’s decision makers, affluent audiences across the country since 1999. It has set the pace for the growth in number of television channels by launching a 24-hour consumer channel in Hindi called ‘ Awaaz’. This news channel focusses on empowering consumers on decision-making related to investment, saving and spending. All the programmes are catering to consumers across different walks of life, which included personal finance; variety of markets including commodity, stocks, savings etc.; small businesses; education & career guidance; and verticals like health, shopping etc.

Another news channel was finally launched into the already cluttered news space in Indian television. Jagran TV Pvt Limited’s news channel, Channel 7 up-linked to the air on 27 March 2005. The channel has been set up to cater to the vast Hindi-speaking audiences, already being targeted by a slew of news channels. Channel 7 developed every programme with a bid to cater to all types of audiences and not just pre-dominantly male audiences who get attracted towards news channels.

Regional Leaders

To cater the interest among the Indians, Doordarshan televises programmes in Hindi and associate Official languages. It has launched a number of Regional Language Satellite Channels (DD – 4 to DD – 11 and DD – 13) and telecast programmes in Assamese, Bengali, Gujarati, Malayalam, Marathi, Kannada, Telugu, Kashmiri, Oriya and Tamil. The Regional channels relayed by all terrestrial transmitters in the state and additional programmes in the Regional Language in prime time and non-prime time available only through cable operators. The Doordarshan regional satellite channels telecast major news programme with some entertainment programmes.

If you think about the private regional channels, they have followed the path of the Big brother (i.e Doordarshan). They are neither completely entertainment channel nor exclusively news channel. They are following the middle path and claiming themselves an infotainment channels. The private channels televise through the state dominant languages. Rising advertising revenues and increasing numbers of viewers have provided the impetus for many big players to enter into the business. Some regional media leaders like ETV, Sun TV, Asianet have a strong grip over the regional market. Some major players tried their luck in different states. Zee television has three regional channels; Zee Marathi, Zee Punjabi and Zee Bangla. Star Network entered into Tamilnadu by launching Star Vijay, one of the most popular entertainment channels in India broadcasting in Tamil. Besides that ETV Network is a part of the well-established Ramoji Group, has created 12 dedicated infotainment regional channels. ETV network is the source of rich entertainment of eight different languages. Those are: Telugu, Bangla, Marathi, Kannada, Oriya, Gujarati, Urdu; and Hindi to viewers in Uttar Pradesh, Rajasthan, Bihar and Madhya Pradesh. Every ETV Network channel focuses exclusively on its audience’s unique cultural identity, its aspirations and its distinct socio-political character. Let us think about the south Indian language Telugu, there are around twelve satellite channels are roaming around the sky with different taste and different flavour. These channels include three news channels, one song-based channels and rest are infotainment channels. When we confine ourselves into news, three channels (ETV2, TV 9 and Teja News) exclusively devoted to news programmes.

Sahara India Pariwar is proud to have five news channels as the bouquet of Sahara Samay. These channels are: Sahara Samay NCR, Sahara Samay Mumbai, Sahara Samay Bihar & Jharkhand, Sahara Samay Madhya Pradesh & Chattisgarh, and Sahara Samay Uttar Pradesh & Uttranchal. Sahara Samay has already managed to gain a loyal audience in India through a bouquet of National & Regional News Channels since its launch. These channels are youthful and vibrant channels targeting students and women, besides that hardcore news stuff. The regional news channels covers the entire spectrum of genre with specific programs on lifestyle, fashion, food, shopping, health and fitness, sports, education, career and city issues, besides giving user-friendly information on traffic updates, city events, train and air timings, etc. Now national news channels cannot confine its boundary to national level. They cannot ignore the regional news because of the stiff competition form the regional cannels. Regional news channels are entering into the competition with a strong will power and also with an aim to portrait regional issues in national and international level.

Conclusion

Now the television industry becomes more specific. In this competitive market, channels are targeting specific viewers. News channels attract more viewers beyond their target by producing interactive and interesting programmes. Every channel needs to do an extensive research on different concepts and different themes to attract more viewers and in the same time more advertisers. After all, advertisements are the bread and butter for the channels. With increased consumer preference for news programmes, television news channels have grown faster than other niche channels. News channels are booming just like sky as the limit. Those days are not far away, when we will get satellite news channel for every major city in India. Staying in abroad, we can update ourselves about all the happening of our hometown. Now news is not restricted to political happenings. It will be extended its limit to every unwanted and hided corners of the society. At last we can reach in the conclusion that anything, which is strange or disgusting, is news. There are no rigid rules, which defines news.

Source:

[http://www.audiovisualcat.net/publicationsing/Q14india.pdf]

http://www.equitymaster.com/research-it/ipo/ndtv.asp

http://www.mouthshut.com/index.php?url=#&image=http://www.mouthshut.com/imagefiles/logo-ms.gif

http://www.screenindia.com/jul25/tele2.htm

http://www.indianembassy.org/indiainfo

http://www.india-today.com/itgroup/

[http://www.studio-systems.com/broadfeatures/JFMA98/NDTV/63.htm]

[http://www.ndtvtravels.com/aboutus.asp]

[http://cnbc-tv18.moneycontrol.com/cnbctv18/about_tv18.php]

[http://www.time.com/time/asia/magazine/article/0],13673,501030818-474534,00.html

[http://www.chennaionline.com/musicnew/Channels/05indiatv.asp]

http://www.prdomain.com/companies/s/sahara_india_pariwar/news_releases/200303mar/pr_sahara_india_nr_20030326.htm

[http://www.scatmag.com/tamreach_sept05.pdf]

[http://www.agencyfaqs.com/media/media_newslets/Media/4899.html].

http://www.iht.com/articles/2005/06/26/business/indianews27.php

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22 Tips on What to Wear For a TV Interview

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Recently one of my author clients was featured on FOX News Boston. Before he was interviewed on camera he was nervous but was able to recall the media training that we put him through a few weeks earlier. That, along with a pep talk, and he was good to go.

What about YOU? Are you ready to be interviewed by local or national TV? If you’ve not had media training, believe me it’s too late once you get the call. You may have to get in a car or on a plane within an hour’s notice. It’s too late to get the training then. That’s why you need to be prepared before you get the call.

My experience as a publicist has convinced me that one of the greatest concerns about being interviewed on television is what to wear. For radio or newspaper interviews, fashion doesn’t matter but how you appear is critical for TV. When my clients agree to media coaching, my first choice for them to work with is TJ Walker, CEO of Media Training Worldwide.

TJ Walker is one of the leading authorities on media training in the world. With more than 20 years of media training experience, Walker has trained thousands of CEOs, authors, and experts, including leading government officials in the United States, European Prime Ministers, and African diplomats.

Here’s a quick list of “What to Wear and Not Wear!” that TJ Walker and other media coaches have developed that I share with you now so you can look terrific for your TV interview.

1. Don’t wear white, black or red. White glows and becomes the most noticeable thing on the TV screen. Black is too harsh and can suck up all the light. Reds “bleed” on camera and are distracting.

2. Pastel shirts work well on TV.

3. The safest color on TV is blue.

4. Don’t wear dangly earrings. They distract.

5. Remove jewelry that moves, makes noise, or could hit your microphone.

6. Be wrinkle-free.

7. Don’t wear stripes, herringbone, small intricate designs, or flashy jewelry. They are hard for a TV camera to pick up on.

8. Don’t wear checks.

9. Dress in a simple, boring manner, unless you are a fashion designer.

10. TV viewers should focus on your face and what you say, not your clothes.

11. Men should have about an inch of their shirt cuff showing.

12. Avoid light colored pants.

13. Wear over-the-calf socks so your skin doesn’t show if you cross your legs.

14. Don’t wear more than one ring per hand.

15. Women shouldn’t wear short skirts if you want people to focus on your message.

16. If you wear a dark shirt, dark suit, and dark tie, you will look like you are auditioning to be a hit man on the “Sopranos.”

17. Vests look stuffy on TV.

18. Don’t wear stripes. They dance around on the screen and are distracting.

19. Avoid hair products that add shine.

20. No visible logos or companies or brands, except for your own company logo.

21. People shouldn’t judge you by your appearance, but they will.

22. If you do or wear anything distracting on TV, people will remember that and nothing you say.

Clothes are the major factor in controlling how you appear to viewers. While appearance is critical for success on television you also must be concerned about the words that come out of your mouth, the knowledge you display, and the self-confidence you demonstrate. Media coaches like TJ Walker and marketing experts like myself will make sure you are fully prepared for your big day!

The bottom line: RELAX, you’ll do fine. The butterflies you’re feeling are what will drive you to do your best! Remember, it’s not like they are going to ask you the square root of 656! They’re asking you about your book, your company, your story which you obviously know. Just follow these helpful tips, talk things over with your publicist and you’ll look as good as you sound.

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Panasonic Plasma TV – 58 Inch Models

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Panasonic is one of the leading producers of televisions on the market. One type that is only replicated by only one other manufacturer, Samsung, is the Panasonic 58 Inch Plasma TV. Only two manufacturers actually produce the 58 inch models. This article will take a peek at the top of the line newest models of Plasma Televisions, specifically Panasonic Plasma 58 inch models. I will also review an older model as well.

Panasonic VIERA S1 Series TC-P58S1 58-Inch 1080p Plasma HDTV

Highlights: Perfect for sports and movies, the Panasonic Viera S1 also comes with a game mode that enhances the picture when connected to a gaming system such as a PlayStation 3 or Xbox 360. Panasonic introduced a new technology called Neo PDP which allows for 1080 lines of resolution even during fast motion sequences. There is an SD Card slot for viewing photos right on the Plasma TV. 1080p Full HD video, 40,000:1 contrast ratio, 16:9 viewing and it weighs 112 pounds. It has a digital audio output, and also comes with Viera Link which allows you to easily connect your devices like video cameras and other peripherals directly to your Panasonic Plasma TV.

Panasonic TC P58V10 – 58″ plasma TV – widescreen – 1080p (FullHD)

Highlights: The Panasonic TC P58V10 is a 58 inch Panasonic model plasma television that comes with full hd 1080p video playback. One of the neatest features is that the plasma TV itself comes internet ready. So you can have access to internet media through a feature called Viera Cast. You can play video from services such as videos, photos, weather and stock information through the internet web interface that is built into the TV. Now enjoy services like YouTube, Amazon Video, and Picasa without having to access or log on to your home computer. 40,000:1 Native contrast ratio, this is a THX certified TV so it will reproduce cinematic images exactly as the film was originally produced. It will also display cinematic images at 24 frames per second, and has a filter to eliminate the flicker effect.

Panasonic Viera TH-58PZ800U 58-Inch 1080p Plasma HDTV

The Panasonic TH-58PZ800U Viera is one of the earlier models of Viera and has really become affordable in the last year. This particular model of Panasonic plasma tv has a high rating as it earned a CNET Editor’s Choice Award in October of 2008 for one of the best plasma tvs out on the market. Normally I would just focus on the newer models, but this plasma deserved mention. Great features at a great price. Originally this TV would have cost around $3,800, and only after a year on the market it is available for half that price, sometimes even lower. I found several new in the box on Amazon for around $1500.

Highlights: Native contrast ratio 30,000:1, and a Dynamic contrast ratio up to 1,000,000:1. Anti-reflective filter for greater viewing angle in different lighting. This plasma also has the built in SD card slot for viewing photos and more just like the newer models of Panasonic. HDMI 1.3, and 24p reduction of the flicker effect when playing cinematic features. This TV is also THX certified like the newer high end Panasonic, and also comes with Game Mode. You are really getting a lot for your money at this point, without sacrificing too much.

Accessory – Digital Media Player

As a side note, one of the most exciting groups of accessories to come out this year and a great addition to any home theater or Plasma TV are Digital Media Players. These devices allow you to hard wire, or stream wirelessly from your home computer to your high definition television. This gives you access to your entire media collection right in your living room or media room. As an example, there is a digital media player called the Patriot Media Player, that comes with wireless that lets you install an internal hard drive on it to digitally store your home DVD collection, giving you access anywhere you go. You can also stream services like YouTube and other online content.

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Tips for Choosing a HD 1080p Media Player

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So how do you make sure you are getting the most value when purchasing a HD 1080p media player? Let’s look at the facts.

Media Compatibility

Broadcast TV, DVD movies, and streaming video are almost never 1080p. Having a HD 1080p is not going to enhance the picture any higher than one supporting only 1080i or 720p. The big difference comes when you start considering the latest formats of entertainment. Blu-Ray discs are support 1080p and can take the full advantage a HD which supports 1080p. This only becomes important if your are planning on archiving your Blu-Ray movies onto your HD 1080p, which can be a great choice.

What about your TV and your HD 1080p media player

The other factor you need to consider is your television. Having a HD 1080p player does you no good, if your big screen TV is only 720p. You could still buy the 1080p HD digital player with the plans of being ready when you upgrade your TV.

Video on Demand

Since 1080p is not supported by video on demand systems at this time, due to the large bandwidth it would require, it is not a major consideration when considering your HD streaming player today. This doesn’t mean it is not going to happen in the future. Should you plan for the future, or wait for change? If price was not your biggest concern, it would make sense to get a digital player which is ready for the next generation of streaming media. Microsoft, YouTube, and other services are already planning to offer 1080p.

Now lets look at the question is a HD 1080p player worth the price? The answer is an absolute YES. You will quickly discover the cost difference between a HD 1080p player and a less capable HD digital media player is only a few dollars. Why would you try to save only a few dollars, and then not be able to use it for your future upgrades? If you have any equipment capable of 1080p, your investment in a HD 1080p media player will be well rewarded.

Additional considerations when purchasing an HD 1080p media player

Compatibility with your entertainment system

The more important questions come down to choosing seamlessly integrates with your existing television and home theater system. Choose a HD 1080p which supports video on demand, is also an HD streaming media player, and has all the connection options you need for your equipment, especially an HDMI video connector.

Wired or wireless

A bigger question should be do I choose a wireless media player, or a wired system. This can even become more important with a HD 1080p since you’ll be pushing more data.

Storage of the HD 1080p.

Also, considering your storage options will be critical when buying a HD 1080p player. Storing your Blu-Ray movies onto your HD is going to use large amounts of space. You may want to consider using network attached storage for the ease of expansion and flexibility.

So is a HD 1080p media player the best choice in a HD digital player? To get the highest value from your dollar, and to be ready for all your future needs, no other choice really makes sense.

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